Woman cuddling her small dog

Our Story

Born from a
Dog Mom's Love.

We started Pawper & Pearl because we couldn't find anything good enough for our own pups. So we built it ourselves.

Pawper & Pearl founder

"My Chihuahua deserved better. So I made it happen."

— Sophie, Founder

How It Started

One Chihuahua.
One Big Idea.

It started in 2019 when Sophie — a lifelong small dog devotee — couldn't find a single dress that fit her Chihuahua, Mochi, without looking like a costume. Everything was either too big, too cheap, or too boring.

So she started sourcing. She spent months hunting down suppliers who understood that small dogs have small bodies with big personalities — and that their owners have real taste.

What began as a passion project in a Phoenix apartment became Pawper & Pearl: a curated boutique for the small dogs who own our hearts, and the humans who spoil them rotten.

Today we serve thousands of pup parents across the country, but the mission hasn't changed one bit. Every product we carry has to pass the Mochi test first.

What We Stand For

Our Values

Made with Love

Every product is hand-selected by a small dog owner, for small dog owners. If we wouldn't put it on our own pup, it doesn't make the cut.

Quality First

We partner only with suppliers who meet our strict standards for materials, craftsmanship, and pet safety. Your pup deserves the best.

Thoughtfully Sourced

From organic treat ingredients to eco-conscious packaging, we make choices that are good for your dog and the planet.

Community Driven

Our community of 5,000+ small dog parents shapes everything we do — from the products we carry to the content we create.

The Journey

How We Got Here

2019

Pawper & Pearl founded in a tiny Phoenix apartment with three products and one very opinionated Chihuahua.

2020

Launched our first seasonal clothing collection. Sold out in 48 hours.

2022

Introduced our gourmet treat line, vet-approved and grain-free. Instant bestseller.

2024

Reached 5,000 happy pups and counting. Still just as obsessed as day one.

Pampered small dog

The Pawper Promise

Your pup is not
"just a dog."

We know that to you, your small dog is family. They deserve the same care, attention, and yes — the same fashion sense — as anyone else in your life. That's not indulgent. That's love. And we're here for every bit of it.

5,000+

Happy pups

100+

Products curated

4.9★

Average rating

Ready to spoil
your pup?

Browse our full collection of luxury pet clothes, gourmet treats, and premium accessories — all curated with your small dog in mind.